Newby Teas GmbH

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Newby Teas GmbH, founded in London around the turn of the millennium, aims to reintroduce quality tea. The company uses only first and second flush leaves harvested during peak season (March to July) and transports them to a state-of-the-art preservation, storage, blending and packing facility in India located at the heart of major tea-growing regions. A dedicated team of tea tasters trials thousands of cups to select bespoke blends, with Newby teas and tisanes distributed to five-star hotels, Michelin-starred restaurants, high-end stores and heritage venues worldwide. The company is largely owned by the N. Sethia Foundation, a UK-registered charity, which supports medical research, education of underprivileged children, preservation of culture, youth activities and disaster relief; the foundation also maintains the Chitra Collection, the world's largest privately owned collection of historic tea wares, totaling almost 2000 objects.