Blue Fish Consulting GmbH

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Blue Fish Consulting GmbH provides data maintenance, data provisioning, and data research services in the B2C environment. It describes itself as a neutral intermediary between companies and consumers with a focus on protecting the privacy and information rights of consumers in accordance with GDPR. The company states its role includes connecting consumers with products and services they are interested in, while ensuring personal data is handled with high security and remains under consumer control. For data provisioning, it notes that direct marketing data is shared with marketing companies in a way that prevents advertisers from accessing the underlying data; data is stored and processed via a lettershop and is deleted afterward, with explicit opt-out and deletion options at no cost.